Development of an Analytical Method to Discriminate Respondent Attribute Processing Strategies: Application in a Choice Experiment

13 Pages Posted: 1 Jun 2015

See all articles by Maria Espinosa-Goded

Maria Espinosa-Goded

European Union - Institute for Prospective Technological Studies (IPTS)

Macario Rodriguez-Entrena

IFAPA- Institute of Agricultural Research and Training, Department of Agricultural Economics and Rural Studies

Livia Maria Madureira

Universidade de Tras-os-Montes e Alto Douro (UTAD)

Jose Lima Santos

Center for Forest Studies

Sergio Gomez y Paloma

European Union - Institute for Prospective Technological Studies (IPTS)

Date Written: February 15, 2015

Abstract

In the choice experiment framework, it is assumed that respondents consider all the trade-offs among attributes when making their choices. However, there is evidence that respondents may not consider all of them. In the choice-experiment survey to value public goods reported here, a methodology has been developed for analytically determining the value of the coefficient of variation of the conditional distributions to discriminate respondents attending/ignoring one attribute. Results show that (at the respondent level) the analytically determined critical values exhibit a better concordance with the stated preferences than if the rule of thumb with an arbitrary value of two (assumed in previous research) is used.

Keywords: Choice Experiments, discontinuous preferences, random-parameter logit model, piecewise regression, coefficient of variation

JEL Classification: Q59, C25, D19

Suggested Citation

Espinosa-Goded, Maria and Rodriguez-Entrena, Macario and Madureira, Livia Maria and Lima Santos, Jose and Gomez y Paloma, Sergio, Development of an Analytical Method to Discriminate Respondent Attribute Processing Strategies: Application in a Choice Experiment (February 15, 2015). Available at SSRN: https://ssrn.com/abstract=2607015 or http://dx.doi.org/10.2139/ssrn.2607015

Maria Espinosa-Goded (Contact Author)

European Union - Institute for Prospective Technological Studies (IPTS) ( email )

Edificio Expo, C
Inca Garcilaso, s/n
Sevilla, E-41092
Spain

Macario Rodriguez-Entrena

IFAPA- Institute of Agricultural Research and Training, Department of Agricultural Economics and Rural Studies ( email )

Centre Alameda del Obispo
Menéndez Pidal, s/n,
Córdoba, Córdoba E-14080
Spain

Livia Maria Madureira

Universidade de Tras-os-Montes e Alto Douro (UTAD) ( email )

Almeida Lucena nº 1
5001-911 Vila Real
United States

Jose Lima Santos

Center for Forest Studies ( email )

Lisbon
Portugal

Sergio Gomez y Paloma

European Union - Institute for Prospective Technological Studies (IPTS) ( email )

Edificio Expo, C
Inca Garcilaso, s/n
Sevilla, E-41092
Spain

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