Organizational Loyalty and Commitment in Telecommunication Companies: Case of Kosovo

European Journal of Scientific Research (EJSR), Volume 115, No. 4, Dec. 2013

13 Pages Posted: 27 Jun 2015

See all articles by Nazmi Zeqiri

Nazmi Zeqiri

University for Business and Technology (UBT) - Department of Management, Business and Economics (MBE)

Faruk Ahmeti

University of Mitrovica 'Isa Boletini'

Date Written: December 17, 2013

Abstract

The process of organizational reforms and changes within companies often damages employee commitment created within those companies for many years. There are many difficulties that, every company has to encounter during that process. Every change is hard for companies, thus they need exceptional commitment, in order to be able to change without damaging the company. Every change made in a working environment affects the employee commitment and loyalty. There were several studies made on privatization issues, however, most of the studies in this area concentrates on achieving financial saving and benefits. Hence, the main objective of this research was to illustrate how change (in our case privatization) of companies affects employee commitment and loyalty. After the war in 1999, Kosovo has become more open toward outside world. Kosovo’s economy was flourishing and there was only one provider for telecommunication services, a publicly owned company (POE) named Post and Telecommunication of Kosovo (PTK). Due to new competition that started to operate, PTK has lost its monopoly status and has suffered many loses. Hence, the government decided to start the privatization process for PTK. This has affected the employee commitments and loyalty within PTK as shown from results based on our research with PTK employees, whereas, on the other side, research has shown that IPKO (the second telecom provider) has less loyal and committed employees, due to stabile situation regarding changes within the company. In addition, results have shown that work characteristics have changed both (PTK and IPKO) companies, and PTK is not seen any more as the most preferable employer in Kosovo, for outside experts, status that had before the privatization started.

Keywords: Commitment, Loyalty, Telecommunication, Employee

JEL Classification: L96, O15, J50

Suggested Citation

Zeqiri, Nazmi and Ahmeti, Faruk, Organizational Loyalty and Commitment in Telecommunication Companies: Case of Kosovo (December 17, 2013). European Journal of Scientific Research (EJSR), Volume 115, No. 4, Dec. 2013, Available at SSRN: https://ssrn.com/abstract=2623555

Nazmi Zeqiri

University for Business and Technology (UBT) - Department of Management, Business and Economics (MBE) ( email )

Prishtine, 10000
Kosovo

Faruk Ahmeti (Contact Author)

University of Mitrovica 'Isa Boletini' ( email )

Ms.
Mitrovice, Kosovo, KS 10000
Kosovo

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