Demystifying Concepts of Culture: A Conceptual Paper

12 Pages Posted: 21 Aug 2015

Date Written: August 18, 2015


Culture is an oft quoted word in understanding behaviour, and is well researched in the international arena. It is generally misunderstood in the managerial context and requires some clarification of the different terms widely used. This paper is a practitioner’s perspective of the academic research published in the area, and demystifies the various concepts discussed widely. Definitions of the concepts of culture, its various dimensions, impact on organisation and the scope for measuring culture, etc. are discussed.

Keywords: Culture, sub culture, determinants of culture, organisational culture, relationship

Suggested Citation

Nirmala, Rajanala and Krishnagopal, Rajanala, Demystifying Concepts of Culture: A Conceptual Paper (August 18, 2015). Available at SSRN: or

Rajanala Nirmala (Contact Author)

Goa University ( email )

Department of Management Studies
Goa University
panaji, GA GA 403206
9923000060 (Phone)

Rajanala Krishnagopal

Independent ( email )

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