Determinants of Service Quality in the Hospitality Industry: The Case of Malaysian Hotels

Journal of Accounting – Business & Management 14, 64-74 (2007)

13 Pages Posted: 17 Apr 2019

See all articles by M. Sadiq Sohail

M. Sadiq Sohail

King Fahd University of Petroleum & Minerals (KFUPM)

Matthew Royal

affiliation not provided to SSRN

Mohammad Saeed

affiliation not provided to SSRN

Zafar Ahmed

affiliation not provided to SSRN

Date Written: 2007

Abstract

Many nations, states, and geographic regions have focused on tourism as a means to economic growth. Most recently, East Asia has experienced a huge influx in tourist dollars as demand grew more than twice as fast as world averages. Tourist often follows the recommendation of others who have had a pleasant experience. The main objective of this study is to examine the factors that influence consumer perceptions of service quality in a mid-priced hotel chain in Malaysia. A random sample of 50 hotel guests provided both survey and interview data regarding the efficacy of different services. The results provide insights and lead to suggestions for change in hotel management practices.

Keywords: service quality, tourist, tourism, hotel industry, customer satisfaction

Suggested Citation

Sohail, M. Sadiq and Royal, Matthew and Saeed, Mohammad and Ahmed, Zafar, Determinants of Service Quality in the Hospitality Industry: The Case of Malaysian Hotels (2007). Journal of Accounting – Business & Management 14, 64-74 (2007). Available at SSRN: https://ssrn.com/abstract=2653293

M. Sadiq Sohail (Contact Author)

King Fahd University of Petroleum & Minerals (KFUPM) ( email )

Dhahran, 31261
Saudi Arabia

Matthew Royal

affiliation not provided to SSRN

Mohammad Saeed

affiliation not provided to SSRN

Zafar Ahmed

affiliation not provided to SSRN

No Address Available

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