Deceptive Advertising and Taking Responsibility for Others
The Oxford Handbook of Food Ethics (edited by Anne Barnhill, Mark Budolfson, and Tyler Doggett, Oxford University Press, 2018).
39 Pages Posted: 10 Sep 2015 Last revised: 16 Feb 2018
This paper considers how the law of deceptive advertising embeds within it an extended form of responsibility, making advertisers sometimes responsible for the mistakes of consumers. The paper defends this pattern of liability as an attractive form of social cooperation and answers worries about paternalism and freedom of speech.
Keywords: Deceptive advertising, food and drug, paternalism, 1st Amendment, freedom of speech, deception, misrepresentation
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