Determinants of Investor's Behaviour – An Analytical Review

26 Pages Posted: 27 Sep 2015

See all articles by Anju K J

Anju K J

Christ University, Bengaluru

Anuradha P S

Christ (Deemed to be University)

Date Written: April 10, 2015

Abstract

Behavioural Finance combines psychology with financial theory to comprehend the associations between markets, emotions, personality and reason. Investors have dissimilar outlook when they choose about investing in a specific avenue. Through appropriate investment strategies and financial management, investors can upsurge personal wealth which will enhance the economic growth. Three variables that measure the growth of an economy are Income, Saving and Investment. This study forms a concrete theoretical framework for the researchers on investor’s behaviour in different countries. In this paper numerous literatures prevailing worldwide has been examined using interpretative approach viz., objectives, sample, research methodology and results of the study to diagnose the investor’s behaviour. The paper exhibits that there are miscellaneous variables that administer an investor’s decision to save and invest. Further, an investor’s behaviour model has been developed.

Keywords: Behavioural Finance, Financial Planning, Investor’s behaviour model, Investment Strategies

JEL Classification: D19, D31, E21, G11

Suggested Citation

K J, Anju and P S, Anuradha, Determinants of Investor's Behaviour – An Analytical Review (April 10, 2015). Available at SSRN: https://ssrn.com/abstract=2665301 or http://dx.doi.org/10.2139/ssrn.2665301

Anju K J (Contact Author)

Christ University, Bengaluru ( email )

Hosur Road
Dharmaram PO
Bengaluru, IN Karnataka 560029
India

Anuradha P S

Christ (Deemed to be University) ( email )

Hosur Road
Dharmaram PO
Bengaluru, IN Karnataka 560 029
India

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