Frugal and Reverse Innovations – Quo Vadis?

6 Pages Posted: 23 Oct 2015

See all articles by Henri Simula

Henri Simula

Independent

Mokter Hossain

The Manchester University

Minna Halme

Aalto University - School of Business

Multiple version iconThere are 2 versions of this paper

Date Written: September 23, 2015

Abstract

The concepts of frugal and reverse innovation are recent entrants to the innovation literature. Frugal innovation conveys the important idea of innovating under circumstances of resource scarcity. Reverse innovation refers to another significant turn in thinking and practice – innovations from low-income contexts can enter wealthier markets, a major shift from the previous innovation paradigm. There are some hallmark examples of these types of innovation but the current academic literature is still limited. The purpose of this article is to study these concepts and present a conceptual framework that combines underlying drivers. We also present ideas for future research avenues.

Keywords: Conceptual framework, frugal innovation, innovation management, reverse innovation

Suggested Citation

Simula, Henri and Hossain, Mokter and Halme, Minna, Frugal and Reverse Innovations – Quo Vadis? (September 23, 2015). Available at SSRN: https://ssrn.com/abstract=2678861 or http://dx.doi.org/10.2139/ssrn.2678861

Henri Simula

Independent ( email )

No Address Available

Mokter Hossain

The Manchester University ( email )

Aalborg
Denmark

HOME PAGE: http://https://www.linkedin.com/in/mokter-hossain-phd-9445a524/

Minna Halme (Contact Author)

Aalto University - School of Business ( email )

P.O. Box 21210
AALTO, FI-00076
Finland

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