The Importance of Effective Presentation for Organizational Success

The IUP Journal of Soft Skills, Vol. IX, No. 2, June 2015, pp. 7-21

Posted: 6 Nov 2015

See all articles by T.V.S.S. Swathi

T.V.S.S. Swathi

Satya Institute of Management Studies

Date Written: November 6, 2015

Abstract

Presentation is the practice of showing and explaining the content of a topic to the audience or learner. A good oral presentation is well structured; this makes it easier for the listener to follow. It is natural for presentation skill to improve if presentation know-how is taught and presentation opportunities increase. In recent years, great emphasis has been laid on presentation and documentation skills. However, a logical composition is important for writing documentation and giving presentations than report-writing. Presenting well is all about achieving great levels of impact in front of groups of people, and delivering presentations that inspire and motivate others, or communicate information in really powerful ways. Many people find presenting in front of large groups very confronting. But as with most things in life, there are certain techniques to learn that will greatly help improve one’s competence and confidence. On scientific analysis, it has been found that the different aspects of presentation are informative, persuasive, inspirational and entertaining. Thus, presentation can be defined as a formal event characterized by teamwork and use of audiovisual aids. This paper conceptualizes the importance, pros and cons, presentation forms and tips for effective presentation for successful organizational development.

Suggested Citation

Swathi, T.V.S.S., The Importance of Effective Presentation for Organizational Success (November 6, 2015). The IUP Journal of Soft Skills, Vol. IX, No. 2, June 2015, pp. 7-21. Available at SSRN: https://ssrn.com/abstract=2686971

T.V.S.S. Swathi (Contact Author)

Satya Institute of Management Studies ( email )

Agiripalli, Krishna District
Vijayawada, Andhra Pradesh
India

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