Hired to Be Fired: The Publicity Value of Managers
Bradbury, J. C. (2016) Hired to be Fired: The Publicity Value of Managers. Manage. Decis. Econ., doi: 10.1002/mde.2834.
Posted: 10 Dec 2015 Last revised: 17 Apr 2018
Date Written: October 14, 2016
Sports teams frequently fire and hire managers when they experience losing. However, determining managerial responsibility for player performance is difficult to measure. This study examines how major-league baseball players perform under different managers and estimates that managers have little effect on performance. The study further investigates whether or not replacing managers serves as a signal to fans that the team is improving, which boosts attendance. The results indicate that new managers were associated with increased attendance in the 2000s; however, such effects were not present in the 1980s and 1990s.
Keywords: managers, signaling, baseball
JEL Classification: J24, J44, Z22
Suggested Citation: Suggested Citation