Business Sense or Subjective Satisfaction? Exploring the Outcomes of Business Planning Comprehensiveness in Small and Medium Business Context

International Journal of Entrepreneurship and Innovation, Forthcoming

Northeastern U. D’Amore-McKim School of Business Research Paper No. 2703622

Posted: 16 Dec 2015  

Oleksiy Osiyevskyy

Northeastern University - D’Amore-McKim School of Business

Sílvia Costa

Northeastern University - D’Amore-McKim School of Business

Cameron Maranville Madill

PixelSpoke

Date Written: December 2015

Abstract

Does business planning have any impact on performance of small and medium enterprises (SMEs)? Despite numerous studies in management and entrepreneurship literature, the answer remains contested. We empirically address the stated research question by exploring the composite business planning comprehensiveness construct, reflecting the degree to which business planning practices are embraced in all domains of firm management. Employing a survey of SME owners in the US and Canada (N=568), we explore performance outcomes of this construct. Results demonstrate that business planning comprehensiveness is positively associated with operational and subjective performance of the firm, but not with its financial performance.

Keywords: business planning, SME, planning comprehensiveness, SME performance

Suggested Citation

Osiyevskyy, Oleksiy and Costa, Sílvia and Madill, Cameron Maranville, Business Sense or Subjective Satisfaction? Exploring the Outcomes of Business Planning Comprehensiveness in Small and Medium Business Context (December 2015). International Journal of Entrepreneurship and Innovation, Forthcoming; Northeastern U. D’Amore-McKim School of Business Research Paper No. 2703622. Available at SSRN: https://ssrn.com/abstract=2703622

Oleksiy Osiyevskyy (Contact Author)

Northeastern University - D’Amore-McKim School of Business ( email )

360 Huntington Ave.
Boston, MA 02115
United States

Sílvia Costa

Northeastern University - D’Amore-McKim School of Business ( email )

360 Huntington Ave.
Boston, MA 02115
United States

Cameron Maranville Madill

PixelSpoke ( email )

333 SW 5th Ave #350
Portland, OR 97204
United States

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