The Strategy of the Innovation Alliance in Higher Education

International Journal of Social, Behavioral, Educational, Economic, Business and Industrial Engineering, Vol:10, No:4, 2016

5 Pages Posted: 12 Apr 2016

See all articles by Juha Kettunen

Juha Kettunen

Turku University of Applied Sciences

Date Written: April 11, 2016

Abstract

The purpose of this study is to visualize the strategic network of higher education institutions and its strategic directions. The strategy map of the balanced scorecard approach is developed to describe the strategic objectives and their causal relationships in higher education. The empirical part of the study presents the survey results of the desired strategic directions of the network obtained from the teachers and other staff of the member institutions. Research and development projects are the most important form of activity in the network, but education and many other forms also turn out to be important. The results of this study support the argument that a strategic innovation alliance is a suitable and useful way to promote collaboration among European higher education institutions. The results of the study can be used by those who wish to promote such international collaboration among higher education institutions.

Keywords: Balanced scorecard, higher education, social networking, strategic planning

JEL Classification: M1, R1

Suggested Citation

Kettunen, Juha, The Strategy of the Innovation Alliance in Higher Education (April 11, 2016). International Journal of Social, Behavioral, Educational, Economic, Business and Industrial Engineering, Vol:10, No:4, 2016 , Available at SSRN: https://ssrn.com/abstract=2762253

Juha Kettunen (Contact Author)

Turku University of Applied Sciences ( email )

Lemminkäisenkatu 30
20520 Turku
Finland

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