Revisiting the Miles and Snow Strategic Framework: Uncovering Interrelationships between Strategic Types, Capabilities, Environmental Uncertainty, and Firm Performance

Strategic Management Journal, Volume 26, Issue 1, pages 47-74, 2005

Posted: 11 Jun 2016

See all articles by Wayne S. DeSarbo

Wayne S. DeSarbo

Pennsylvania State University

Anthony Di Benedetto

Temple University

Michael Song

Barclays Investment Bank

Indrajit Jay Sinha

Temple University - Department of Marketing and Supply Chain Management

Date Written: January 1, 2005

Abstract

The Miles and Snow strategic type framework is re-examined with respect to interrelationships with several theoretically relevant batteries of variables, including SBU strategic capabilities, environmental uncertainty, and performance. A newly developed constrained, multi-objective, classification methodology is modified to empirically derive an alternative quantitative typology using survey data obtained from 709 firms in three countries (China, Japan, United States). We compare the Miles and Snow typology to the classification empirically derived utilizing this combinatorial optimization clustering procedure. With respect to both variable battery associations and objective statistical criteria, we show that the empirically derived solution clearly dominates the traditional P-A-D-R typology of Miles and Snow. Implications and directions for future research are provided.

Keywords: strategic types, constrained classification, SBU strategic capabilities, environmental uncertainty, SBU performance

Suggested Citation

DeSarbo, Wayne S. and Di Benedetto, Anthony and Song, Michael and Sinha, Indrajit Jay, Revisiting the Miles and Snow Strategic Framework: Uncovering Interrelationships between Strategic Types, Capabilities, Environmental Uncertainty, and Firm Performance (January 1, 2005). Strategic Management Journal, Volume 26, Issue 1, pages 47-74, 2005. Available at SSRN: https://ssrn.com/abstract=2793288

Wayne S. DeSarbo (Contact Author)

Pennsylvania State University ( email )

University Park
State College, PA 16802
United States

Anthony Di Benedetto

Temple University ( email )

Michael Song

Barclays Investment Bank ( email )

5 The North Colonnade
London, Canary Wharf E14 4BB
United Kingdom

Indrajit Jay Sinha

Temple University - Department of Marketing and Supply Chain Management ( email )

Philadelphia, PA 19122
United States

Register to save articles to
your library

Register

Paper statistics

Abstract Views
332
PlumX Metrics