How Information Systems Enable Digital Transformation: A Focus on Business Models and Value Co‐Production

32 Pages Posted: 12 Jul 2016

See all articles by Marie-Hélène Delmond

Marie-Hélène Delmond

HEC Paris - Operations Management and Information Technology

Fabien Coelho

Mines-Paristech

Alain Keravel

HEC Paris

Robert Mahl

Mines-Paristech

Multiple version iconThere are 2 versions of this paper

Date Written: January 1, 2016

Abstract

The digital economy has now a widespread impact on the whole economy and leads companies to transform and adopt new competition rules. Our objectives in this paper are:

1) to analyze these evolutions and,

2) to understand the role of informations systems in these changes.

We have investigated two opposite environments: a pure Internet player selling an SaaS offering, and a traditional business that distributes products through a physical network of thousands of outlets. Our results show that both Internet players and traditional companies experience changes in the industry value chain, a growing importance of services, and develop new business models focused on an extended value proposition and cooperation with customers. The role of information systems is characterized by the evolution of the IT infrastructure, the expansion of inter organizational information systems and digital platforms and the development of new IT capabilities.

Keywords: Information systems, Digital economy, Business models, Value proposition

Suggested Citation

Delmond, Marie-Hélène and Coelho, Fabien and Keravel, Alain and Mahl, Robert, How Information Systems Enable Digital Transformation: A Focus on Business Models and Value Co‐Production (January 1, 2016). HEC Paris Research Paper No. MOSI-2016-1161 . Available at SSRN: https://ssrn.com/abstract=2806887 or http://dx.doi.org/10.2139/ssrn.2806887

Marie-Hélène Delmond (Contact Author)

HEC Paris - Operations Management and Information Technology ( email )

1, rue de la Liberation
Jouy en Josas, 78351
France

Fabien Coelho

Mines-Paristech ( email )

60 Boulevard Saint-Michel
Paris, 75272
France

Alain Keravel

HEC Paris ( email )

1 rue de la Liberation
Jouy-en-Josas Cedex, 78351
France

Robert Mahl

Mines-Paristech ( email )

60 Boulevard Saint-Michel
Paris, 75272
France

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