Effective Thinking Strategy: Five Elements to Facilitate Ideation

2 Pages Posted: 24 Aug 2016

Date Written: August 24, 2016


The focus of this paper is to provide a framework to suggest that effective thinking is an essential element to the ideation and innovation process. The review of the case study found that a range of elements need to be established in order to support collaborative creativity. Though the aspects of diversity and professional expertise were present, the lack of core knowledge, unity of thought, communication, reflection and appreciation of failure and positive questioning led to the poor output of the team interaction. The paper also provided a foundation of recommendations for future research to build upon as means to determine the impact of effective thinking behaviors on the ideation process.

Keywords: Innovation, Ideation, Effective Thinking

JEL Classification: O3, O30, O32, O39, M00, M1, M11

Suggested Citation

Zentner, Aeron, Effective Thinking Strategy: Five Elements to Facilitate Ideation (August 24, 2016). Available at SSRN: https://ssrn.com/abstract=2828525 or http://dx.doi.org/10.2139/ssrn.2828525

Aeron Zentner (Contact Author)

Coastline Community College ( email )

11460 Warner Avenue
Fountain Valley, CA 92708
United States

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