Harmonisation and Diversity - Trends and Challenges in European Sports Image Rights Law
Forthcoming: Handbook on EU Sports Law (Jack Anderson, Richard Parrish, Dr Borja Garcia eds.), Edward Elgar’s Research Handbooks in European Law
12 Pages Posted: 31 Oct 2016
Date Written: October 1, 2016
This article highlights the recent trends and challenges of image rights protection in Europe, including the implications of Brexit on the protection of athletes against false endorsement. It is argued that the similarities between the treatments of image rights (recognising both economic and dignitary interests) may outweigh the existing traditional differences (the nature and justification for image rights) in the long term. It may be assumed that the law will tentatively recognise both economic and moral elements, helping to promote a more workable and enforceable harmonised international standard in this area.
Keywords: Sports Law, Image Rights, EU, US, Brexit
JEL Classification: K1
Suggested Citation: Suggested Citation