We Are the Champions! Leadership, Partnership and Championship as Drivers for Animal Ethics the Western Food Industry
17 Pages Posted: 30 Nov 2016
Date Written: November 28, 2016
This paper explains differing company positions on animal ethics, using a qualitative study of drivers and challenges of animal ethics in large Western-Europe-based food companies. This is done through in-depth interviews with managers who are responsible for animal welfare policy. We present a model for explaining differences between companies, expressing that ‘leadership’, ‘partnership’, and ‘championship’ are crucial to a positive change for animals. By strengthening these phenomena, all stakeholders can accelerate the change toward a more widely felt corporate responsibility towards animals.
Keywords: CSR, Business Ethics, Animal Ethics, Animal Welfare, Responsibility, Managers, Ethics, Leadership, Partnership
JEL Classification: M5
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