Commercialization of Sports and Competition Law

Abstract

Commercialized sport was one of the growth points of economy at the phase of industrial revolution in the late Victorian era. A substantial rise in working-class spending power, growing urbanization, and a concentration of free time into Saturday afternoons all encouraged the marketing of spectator sports, and in response throughout Britain sport promoters and sport club executives enclosed grounds, erected stadia and charged gate money. It was the way for keeping away from monotonous life. Sports economy came to be developed in the western world following the availability of increased leisure with the working class after World War II. Countries who predominantly played cricket, were left out of the advantages which a developing sports economy could offer largely because the Boards of Cricket in these countries lived off the patronage of the state and aristocracy and the game itself was played largely in erstwhile British Colonies who would be looking up to the Cricket Boards in Australia and England to take a lead. These Boards were content in imagining their supremacy in the game and looked open-handedly at the colonies playing game as best.

Keywords: Competition Law and New Economy, Jagan Nath University, Haryana, India