Sampling in Cross-Cultural Studies – The Green Packaging Survey in Seven Countries
11 Pages Posted: 22 Feb 2017
Date Written: February 21, 2017
Abstract
The advantages and disadvantages of probability and quota sampling are widely discussed in the scientific community. When it comes down to cross-cultural studies even more complicated problems, like the translation of the questionnaire arises. This paper will focus on sampling issues as well as the problems of cross-cultural surveying and discuss the methodology of a survey about green packaging and environmental behavior as one possible implementation.
Keywords: Cross-Cultural Studies, Sampling, Quota Survey, Green Packaging, Environment
Suggested Citation: Suggested Citation
Beuthner, Christoph and Ramme, Iris, Sampling in Cross-Cultural Studies – The Green Packaging Survey in Seven Countries (February 21, 2017). XVI International Business & Economy Conference (IBEC) - Chile 2017, Available at SSRN: https://ssrn.com/abstract=2921035
Do you have negative results from your research you’d like to share?
Feedback
Feedback to SSRN
If you need immediate assistance, call 877-SSRNHelp (877 777 6435) in the United States, or +1 212 448 2500 outside of the United States, 8:30AM to 6:00PM U.S. Eastern, Monday - Friday.