Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth Introduction

10 Pages Posted: 20 Mar 2017

See all articles by Alvaro Cuervo-Cazurra

Alvaro Cuervo-Cazurra

Northeastern University - Department of International Business and Strategy

William Newburry

Florida International University (FIU) - Department of Management & International Business

Seung Ho Park

China Europe International Business School

Date Written: May 28, 2015

Abstract

Emerging market multinationals are becoming leaders in their industries, able to compete on equal terms with firms from advanced economies, but their paths toward global leadership are not always smooth. This book examines the specific challenges faced by emerging market multinationals as they seek to develop their international operations and proposes actionable solutions for them. The authors seamlessly combine academic analyses with a rich selection of real-world cases to provide a clear framework for understanding some of the barriers that prevent firms from emerging economies from succeeding abroad and show readers what actions can be taken to achieve sustained international growth. With clear, concise arguments and examples that bring the discussion to life, this insightful book will appeal to managers and students alike.

Keywords: Multinationals, emerging markets, challenges, operations, competitive advantage, competitive disadvantage, internationalization

JEL Classification: F23

Suggested Citation

Cuervo-Cazurra, Alvaro and Newburry, William and Park, Seung Ho, Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth Introduction (May 28, 2015). Available at SSRN: https://ssrn.com/abstract=2934761 or http://dx.doi.org/10.2139/ssrn.2934761

Alvaro Cuervo-Cazurra (Contact Author)

Northeastern University - Department of International Business and Strategy ( email )

D'Amore-McKim School of Business
313 Hayden Hall, 360 Huntington Avenue
Boston, MA 02115
United States
16173736568 (Phone)
16173738628 (Fax)

HOME PAGE: http://cuervo-cazurra.com

William Newburry

Florida International University (FIU) - Department of Management & International Business ( email )

University Park
Miami, FL 33199
United States

Seung Ho Park

China Europe International Business School ( email )

Shanghai-Hongfeng Road
Shanghai 201206
Shanghai 201206
China
86-21-28905134 (Phone)

HOME PAGE: http://www.ceibs.edu/faculty/cv/1089.shtml

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