Information, Education, and Communication (IEC): A Revisit to Facilitate Change

Journal, Indian Academy of Clinical Medicine (2015)

4 Pages Posted: 17 May 2017

See all articles by Sandeep Sachdeva

Sandeep Sachdeva

Independent

Hemant Kar

affiliation not provided to SSRN

Ruchi Sachdeva

Pandit Bhagwat Dayal Sharma University of Health Sciences - Pandit Bhagwat Dayal Sharma Post Graduate Institute of Medical Sciences (PGIMS)

Bharti

Pandit Bhagwat Dayal Sharma University of Health Sciences - Pandit Bhagwat Dayal Sharma Post Graduate Institute of Medical Sciences (PGIMS)

Ajay Tyagi

Independent

Date Written: 2015

Abstract

This article reviews the concept of information education and communication in health sector, IEC process, activities, roles and responsibilities of health staff, stages of behavioural change, stimulus for change, target group of health education, challenges, IEC approaches and methods etc.

Keywords: education, health, communication, barrier, behaviour, practice, compliance, audience, client, message, tuberculosis, MCH, Knowledge, awareness, campagain, motivation

Suggested Citation

Sachdeva, Sandeep and Kar, Hemant and Sachdeva, Ruchi and Bharti and Tyagi, Ajay, Information, Education, and Communication (IEC): A Revisit to Facilitate Change (2015). Journal, Indian Academy of Clinical Medicine (2015), Available at SSRN: https://ssrn.com/abstract=2967966

Hemant Kar

affiliation not provided to SSRN

Ruchi Sachdeva

Pandit Bhagwat Dayal Sharma University of Health Sciences - Pandit Bhagwat Dayal Sharma Post Graduate Institute of Medical Sciences (PGIMS) ( email )

Haryana, 124001
India

Bharti

Pandit Bhagwat Dayal Sharma University of Health Sciences - Pandit Bhagwat Dayal Sharma Post Graduate Institute of Medical Sciences (PGIMS)

Haryana, 124001
India

Ajay Tyagi

Independent

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