Information, Education, and Communication (IEC): A Revisit to Facilitate Change
Journal, Indian Academy of Clinical Medicine (2015)
4 Pages Posted: 17 May 2017
Date Written: 2015
This article reviews the concept of information education and communication in health sector, IEC process, activities, roles and responsibilities of health staff, stages of behavioural change, stimulus for change, target group of health education, challenges, IEC approaches and methods etc.
Keywords: education, health, communication, barrier, behaviour, practice, compliance, audience, client, message, tuberculosis, MCH, Knowledge, awareness, campagain, motivation
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