Pop Culture Business Handbook for Cons and Festivals

Pop Culture Business Handbook for Cons and Festivals, Manegiare Publications, June 2017

Posted: 27 Jul 2017

See all articles by Jon Garon

Jon Garon

Shepard Broad College of Law

Date Written: July 23, 2017

Abstract

The Pop Culture Business Handbook for Cons and Festivals provides a real-world guide and reference for these exhilarating experiences, providing rules, strategies, and insights for the people who attend, work, and develop these fantastical worlds. This book highlights a strategic approach to the science fiction convention, comic convention, film festival, book fair, and music festival worlds, providing a player’s manual, map, rulebook, and strategy guide to the user experience and promoter toolbox. Many of the strategies should also extend well past the Con itself into entrepreneurial business practices and social engagement for members of the Con community. With few exceptions, the book chapters apply equally to all public events whether they are film festivals, gaming conventions, art shows, or music festivals. For convenience, therefore, the term “Con” includes the entire range of interactive, open public programs. The applicable laws and regulations are largely the same for all of these programs.

This book provides more than a description of a Con. Each section of the book serves to provide a strategy guide to the Con community, including the promoters, panelists, artists, vendors, fans, and general public. This guidebook lays out the common management strategies taken to properly structure and execute these types of events. In each chapter, the book illustrates the context of common issues and identifies key business decisions and legal parameters involved in forming and managing a successful Con. While no single chapter can provide everything one needs to know about a topic, these will serve as a key reference guide for participants.

Keywords: Conventions, festivals, copyright, cosplay, ticket sales, venue agreements, film, music, security, nonprofits, LLC, crowdsourcing, fair use, fan fiction

JEL Classification: K00, K1, K22, L26, L30, L82, L83,

Suggested Citation

Garon, Jon M., Pop Culture Business Handbook for Cons and Festivals (July 23, 2017). Pop Culture Business Handbook for Cons and Festivals, Manegiare Publications, June 2017, Available at SSRN: https://ssrn.com/abstract=3007372

Jon M. Garon (Contact Author)

Shepard Broad College of Law ( email )

3301 College Avenue
Ft. Lauderdale, FL 33314
United States

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