Decision-Making Processes in Social Contexts

Posted: 14 Aug 2017

See all articles by Elizabeth Bruch

Elizabeth Bruch

University of Michigan at Ann Arbor - College of Literature, Science & the Arts; University of Michigan at Ann Arbor - Center for Study of Complex Systems

Fred M. Feinberg

University of Michigan, Stephen M. Ross School of Business; University of Michigan at Ann Arbor - Marketing

Date Written: July 2017

Abstract

Over the past half century, scholars in the interdisciplinary field of judgment and decision making have amassed a trove of findings, theories, and prescriptions regarding the processes ordinary people enact when making choices. This body of knowledge, however, has had little influence on sociology. Sociological research on choice emphasizes how features of the social environment shape individual outcomes, not people's underlying decision processes. Our aim in this article is to provide an overview of selected ideas, models, and data sources from decision research that can fuel new lines of inquiry into how socially situated actors navigate both everyday and major life choices. We also highlight opportunities and challenges for cross-fertilization between sociology and decision research that can allow each field to expand its range of inquiry.

Suggested Citation

Bruch, Elizabeth and Feinberg, Fred M. and Feinberg, Fred M., Decision-Making Processes in Social Contexts (July 2017). Annual Review of Sociology, Vol. 43, pp. 207-227, 2017, Available at SSRN: https://ssrn.com/abstract=3018120 or http://dx.doi.org/10.1146/annurev-soc-060116-053622

Elizabeth Bruch (Contact Author)

University of Michigan at Ann Arbor - College of Literature, Science & the Arts ( email )

Ann Arbor, MI
United States

University of Michigan at Ann Arbor - Center for Study of Complex Systems ( email )

Ann Arbor, MI
United States

Fred M. Feinberg

University of Michigan, Stephen M. Ross School of Business ( email )

701 Tappan Street
Ann Arbor, MI MI 48109
United States

University of Michigan at Ann Arbor - Marketing ( email )

Ann Arbor, MI 48109
United States

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