The Series Physics or Chemistry: Hermeneutic Analysis of Media Text

Fedorov A., Huston, E. (2017). The series "Physics or Chemistry": hermeneutic analysis of media text. Media education. 2017. No. 4.

5 Pages Posted: 21 Aug 2017

See all articles by Alexander Fedorov

Alexander Fedorov

Rostov State Univesity of Econimics; Taganrog State Pedagogical Institute

Elena Huston

University of Southern Queensland, Students

Date Written: August 16, 2017

Abstract

Tolerant "European format" of the Russian TV series on the school topic Physics or Chemistry (2011) has got into the already prepared ground, and, unlike the harsh films of Valeria Gay Germanika Everyone dies and I stay (2008) and School (2010), did not become the epicenter of protracted media discussions of professionals. At the same time, this series had clearly and unambiguously pro-Western orientation of approaches to the school theme: - benevolent attitude to the relaxed behavior and sexual relations (including homosexual) between students of 16-17 years (and even between a teacher and a student); - indulgence to use by students and teachers of light drugs, dirty slang expressions, etc.; - the authors' ambivalent attitude to almost all the characters, even to those who, a few years ago, would be considered negative on all media canons; - the main ideas of the characters about success are their love and other (including professional) self-realization, and characters are rewarded in this world who are not afraid to tell others about their love connections (even if they are the liaisons of the teacher and the seventeen-year-old student), about the non-traditional orientation and addiction to light drugs.

The article concludes that the TV series "Physics or Chemistry" has become a clear evidence of a significant change in social and media concepts about the school, students and teachers that occurred in Russia in the 21st century.

Keywords: hermeneutic analysis, media text, TV series, film, school, students, teachers, gender.

Suggested Citation

Fedorov, Alexander and Huston, Elena, The Series Physics or Chemistry: Hermeneutic Analysis of Media Text (August 16, 2017). Fedorov A., Huston, E. (2017). The series "Physics or Chemistry": hermeneutic analysis of media text. Media education. 2017. No. 4.. Available at SSRN: https://ssrn.com/abstract=3020409

Alexander Fedorov (Contact Author)

Rostov State Univesity of Econimics ( email )

69, Bolshaya Sadovaya Street
Suite 251
Rostov-on-Don, 344002
Russia

Taganrog State Pedagogical Institute ( email )

Iniciativnaya, 48
Taganrog, Rostovskaya oblast 347936
Russia
+7(8634)601753 (Phone)

HOME PAGE: http://www.tgpi.ru

Elena Huston

University of Southern Queensland, Students ( email )

Toowoomba, Queensland
Australia

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