Do Management Revenue Forecasts Explain the Asymmetrical Behavior of Operating Costs?

39 Pages Posted: 19 Aug 2017 Last revised: 29 Feb 2020

See all articles by Kenji Yasukata

Kenji Yasukata

Kinki University

In Gyun Baek

University of Wisconsin - Madison - Department of Accounting and Information Systems

Ella Mae Matsumura

University of Wisconsin-Madison - Department of Accounting and Information Systems

Date Written: February 27, 2020

Abstract

Prior research studies cost asymmetry as a consequence of managers’ response to an actual change in sales. However, it is not clear how managers alter cost structure when managers forecast a decrease in revenue. Using management revenue forecasts in Japan, where firms mandatorily disclose and revise management forecasts during the fiscal year, we examine the impact of management revenue forecasts on asymmetric cost behavior. We find that ex ante management revenue forecasts have a substantial impact on the degree of cost stickiness. Further, we find that initial management forecasts have a greater impact on determining firms’ cost structure than revised ones, consistent with the notion that managers are subject to potentially large adjustment costs related to resource capacity. Finally, we find the degree to which managers’ favorable expectations of future demand increase cost asymmetry is greater when managers are likely to have more discretion in retaining slack resources.

Keywords: Management revenue forecasts; forecast revision; cost asymmetry

JEL Classification: D24, M41

Suggested Citation

Yasukata, Kenji and Baek, In Gyun and Matsumura, Ella Mae, Do Management Revenue Forecasts Explain the Asymmetrical Behavior of Operating Costs? (February 27, 2020). Available at SSRN: https://ssrn.com/abstract=3022230

Kenji Yasukata

Kinki University ( email )

Higashi-Osaka City, Osaka 577-8502
Japan

In Gyun Baek (Contact Author)

University of Wisconsin - Madison - Department of Accounting and Information Systems ( email )

975 University Avenue
Madison, WI 53706
United States

Ella Mae Matsumura

University of Wisconsin-Madison - Department of Accounting and Information Systems ( email )

School of Business
975 University Avenue
Madison, WI 53706
United States
608-262-9731 (Phone)
608-265-6040 (Fax)

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