Preferences of Public Transit Commuters: Evidence from Smart Card Data in Singapore
43 Pages Posted: 15 Sep 2017 Last revised: 18 May 2020
Date Written: May 8, 2018
This study employs an administrative dataset containing high-frequency transaction records of approximately four million smart transit cards of Singaporean residents to study travel preferences of public transport commuters. We examine impact of service attributes including travel time, reliability and travel cost on commuters’ transport mode choices and estimate the implied value of travel time (VOT) and value of reliability (VOR) for different types of public transit commuters. The results show significant heterogeneity in transport preference of commuters with adult transit commuters having higher VOT and VOR relative to senior citizens, students and children. Among the adult group, commuters who frequently switch their modes have significantly higher VOT and VOR. The results have important implications for policymakers in formulating strategies to improve efficiency of the public transport system; and having flexible and customized transport services could increase utility and satisfaction levels of public transit commuters.
Keywords: Public transportation, travel preference, value of travel time, value of reliability, big data
JEL Classification: C23, D04, R41, R48
Suggested Citation: Suggested Citation