Conditional Pricing Practices – A Short Primer
15 Pages Posted: 20 Sep 2017 Last revised: 22 Sep 2017
Date Written: September 1, 2017
Conditional pricing practices are pricing strategies in which a seller conditions its prices on factors such as volume, the set of products purchased, or the buyer’s share of purchases from the seller. This short primer provides a unifying overview of the economic literature that addresses these practices.
Keywords: Bundling; Tying; Market Share Discount; All-Units Discounts; Exclusive Dealing; Loyalty Discounts; Conditional Pricing Practice
JEL Classification: L40; L41; L42
Suggested Citation: Suggested Citation