European Perspectives on Participation in the Sharing Economy

115 Pages Posted: 3 Oct 2017 Last revised: 25 Jan 2018

Alberta Andreotti

Università degli Studi di Milano-Bicocca

Guido Anselmi

Università degli Studi di Milano-Bicocca

Thomas Eichhorn

University of Leipzig

Christian Pieter Hoffmann

University of Leipzig

Sebastian Jürss

University of Leipzig

Marina Micheli

University of Zurich - Institute of Mass Communication and Media Research

Date Written: October 2, 2017

Abstract

This report presents results of a large-scale quantitative survey of European citizens on the topic of participation in the sharing economy. Based on a model of divides in sharing participation, it examines levels of engagement among Europeans, socioeconomic antecedents, motives for sharing participation as well as Internet skills and access. It differentiates reasons for non-participation and examines outcomes of both consumptive and productive participation. The report highlights sharing divides between participants and non-participants, active and passive participants, as well as occasional and professional providers in the sharing economy. It is part of a European Union Horizon 2020 Research Project on the sharing economy: "Ps2Share Participation, Privacy, and Power in the Sharing Economy". We aim to foster awareness of the consequences of the sharing economy for the way people behave, think, interact, and socialize across Europe. Our overarching objective is to identify key challenges of the sharing economy and improve Europe’s digital services through providing recommendations to Europe’s institutions.

Keywords: Sharing Economy, Participation, Digital Divide, Gender, Motives, Attitudes, Trust, Social Capital, Uber, Airbnb

Suggested Citation

Andreotti, Alberta and Anselmi, Guido and Eichhorn, Thomas and Hoffmann, Christian Pieter and Jürss, Sebastian and Micheli, Marina, European Perspectives on Participation in the Sharing Economy (October 2, 2017). Available at SSRN: https://ssrn.com/abstract=3046550 or http://dx.doi.org/10.2139/ssrn.3046550

Alberta Andreotti

Università degli Studi di Milano-Bicocca ( email )

Milano
Italy

Guido Anselmi

Università degli Studi di Milano-Bicocca ( email )

Milano
Italy

Thomas Eichhorn

University of Leipzig ( email )

Marschnerstrasse 31
D-04109 Leipzig, 04109
Germany

Christian Pieter Hoffmann (Contact Author)

University of Leipzig ( email )

Marschnerstrasse 31
D-04109 Leipzig, 04109
Germany

Sebastian Jürss

University of Leipzig ( email )

Marschnerstrasse 31
D-04109 Leipzig, 04109
Germany

Marina Micheli

University of Zurich - Institute of Mass Communication and Media Research ( email )

Andreasstrasse 15
Zurich, 8050
Switzerland

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