Gender Stereotypes and Feminist Strokes: Negotiating the Spaces in Mills and Boon

The IUP Journal of English Studies, Vol. XI, No. 4, December 2016, pp. 43-53

Posted: 2 Jan 2018

See all articles by Rajni Singh

Rajni Singh

Indian School of Mines University (ISMU)

Reema Chakrabarti

Independent

Date Written: 2016

Abstract

Commercial fiction includes those works which aim to make profit out of readership. Among all genres of commercial fiction, romance boasts of maximum popularity. Of those, the Mills and Boon series produced by Harlequin Enterprises dominates the market at the global level. This paper focuses on three novels from the December 2012 Mills and Boon series, namely, The Ruthless Caleb Wilde by Sandra Marton, A Date with a Bollywood Star by Riya Lakhani, and Staking His Claim by Tessa Radley. The dates of their publication carry no special significance since the pattern of the plot continues to be the same over the decades. The aim of the paper is not only to study the aspects of commercialization of these books, but also to examine how these reflect the sociocultural dynamics at a deeper level. A surface level reading might reflect the social stereotyping of gender roles in these books. However, an in-depth analysis reveals the feminist strokes and how women’s reading habit of these books exhibits their proclamation of freedom, understanding of their psychological needs, and most importantly their awareness of the “self.”

Suggested Citation

Singh, Rajni and Chakrabarti, Reema, Gender Stereotypes and Feminist Strokes: Negotiating the Spaces in Mills and Boon (2016). The IUP Journal of English Studies, Vol. XI, No. 4, December 2016, pp. 43-53, Available at SSRN: https://ssrn.com/abstract=3093187

Rajni Singh (Contact Author)

Indian School of Mines University (ISMU) ( email )

Dhanbad
ISM campus
Jharkhand, east singhbhum 826004
India

Reema Chakrabarti

Independent ( email )

No Address Available
United States

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