Depoliticization in the Digital Info-Sphere: When Communication Runs Counter-Democratic

Corien Prins et al. (eds.), Digital Democracy in a Globalized World, Edward Elgar Publishing, 2017

21 Pages Posted: 11 Jan 2018

See all articles by Emre Bayamlıoğlu

Emre Bayamlıoğlu

Tilburg University - Tilburg Institute for Law, Technology, and Society (TILT)

Date Written: January 7, 2016

Abstract

It is the main postulate of this paper that unlike conventional mass media focussed on content as a service, the commercial strategy in the new media landscape-based on aggregation and analysis of personal data-renders communication an end in itself and thus significantly degenerates any politicizing effect of ‘communication’. Rather than offering it as an end product, the new media use content to extract personal data from individuals for the purposes of intense and invasive profiling. Although both the conventional mass media and the new media still appear to be operating on revenues from advertising, the difference lies in the fact that the old mass media addressed the public in certain historically refined political and social segmentations. However the new revenue model — personalised services and behavioural advertising — aims for a kind of individualisation at such precision that any conception of ‘public’ becomes distorted. Such transformation — rendering information an end in itself — is both reflected and further reinforced through certain counter-democratic and politically disengaging dynamics — namely, atomised free speech, pseudo-participation and filter bubbles.

Keywords: digital democracy

Suggested Citation

Bayamlıoğlu, Emre, Depoliticization in the Digital Info-Sphere: When Communication Runs Counter-Democratic (January 7, 2016). Corien Prins et al. (eds.), Digital Democracy in a Globalized World, Edward Elgar Publishing, 2017, Available at SSRN: https://ssrn.com/abstract=3097655

Emre Bayamlıoğlu (Contact Author)

Tilburg University - Tilburg Institute for Law, Technology, and Society (TILT) ( email )

P.O.Box 90153
Prof. Cobbenhagenlaan 221
Tilburg, 5037
Netherlands

Do you have a job opening that you would like to promote on SSRN?

Paper statistics

Downloads
54
Abstract Views
362
rank
516,177
PlumX Metrics