Recommendations for the Sharing Economy: Increasing Participation

38 Pages Posted: 30 Jan 2018

See all articles by Alberta Andreotti

Alberta Andreotti

Università degli Studi di Milano-Bicocca

Guido Anselmi

Università degli Studi di Milano-Bicocca

Thomas Eichhorn

University of Leipzig

Christian Pieter Hoffmann

University of Leipzig

Sebastian Jürss

University of Leipzig

Marina Micheli

University of Zurich - Institute of Mass Communication and Media Research

Date Written: January 23, 2018

Abstract

This report presents recommendations aimed at facilitating a European sharing economy that is participatory, privacy-friendly and empowering. It is part of a European Union Horizon 2020 Research Project on the sharing economy: Ps2Share ‘Participation, Privacy, and Power in the Sharing Economy’ (ps2share.eu). The presented recommendations are derived from research focused on “Non-Participation, Inequalities, and Exclusion” in the sharing economy, encompassing a systematic literature review on participation in the sharing economy, focus group discussions among Millennials in several European countries, and a large-scale survey of citizens of twelve European countries. The resulting recommendations are addressed to five distinct audiences: (1) Providers, (2) consumers, (3) sharing economy platforms, (4) educators, and (5) policy makers.

Keywords: Sharing Economy, Participation, Digital Divide, Gender, Motives, Attitudes, Trust, Social Capital, Uber, Airbnb

Suggested Citation

Andreotti, Alberta and Anselmi, Guido and Eichhorn, Thomas and Hoffmann, Christian Pieter and Jürss, Sebastian and Micheli, Marina, Recommendations for the Sharing Economy: Increasing Participation (January 23, 2018). Available at SSRN: https://ssrn.com/abstract=3107584 or http://dx.doi.org/10.2139/ssrn.3107584

Alberta Andreotti

Università degli Studi di Milano-Bicocca ( email )

Milano
Italy

Guido Anselmi

Università degli Studi di Milano-Bicocca ( email )

Milano
Italy

Thomas Eichhorn

University of Leipzig ( email )

Marschnerstrasse 31
D-04109 Leipzig, 04109
Germany

Christian Pieter Hoffmann (Contact Author)

University of Leipzig ( email )

Marschnerstrasse 31
D-04109 Leipzig, 04109
Germany

Sebastian Jürss

University of Leipzig ( email )

Marschnerstrasse 31
D-04109 Leipzig, 04109
Germany

Marina Micheli

University of Zurich - Institute of Mass Communication and Media Research ( email )

Andreasstrasse 15
Zurich, 8050
Switzerland

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