Social Media in the Middle East: The Story of 2017

Radcliffe, Damian; Lam, Amanda

doi:10.2139/ssrn.3124077

Social Media in the Middle East: The Story of 2017

23 Pages Posted: 27 Feb 2018

Damian Radcliffe

University of Oregon, School of Journalism and Communication; Cardiff University, School of Journalism, Media and Cultural Studies; The Tow Center for Digital Journalism part of the Graduate School of Journalism at Columbia University

Amanda Lam

Senior studying public relations and journalism

Date Written: February 14, 2018

Abstract

This report is the sixth in a series of annual reports designed to highlight key developments and data related to usage of social media in the Middle East and North Africa.

As in previous reports, this White Paper captures insights from a wide variety of academic, industry and media sources, distilling the key lessons from the past year. Social Media adoption, and usage, around the world continues to rapidly evolve; and the Middle East is no exception.

This 2017 research and industry round-up highlights the increasing prominence of visually led social media in the region, and the ongoing popularity of Facebook’s different products.

Keywords: social media, social networking, Middle East, Arab World, Facebook, Twitter, Instagram, Snapchat, Instagram, trends, digital media

JEL Classification: 053

Suggested Citation: Suggested Citation

Radcliffe, Damian and Lam, Amanda, Social Media in the Middle East: The Story of 2017 (February 14, 2018). Available at SSRN: https://ssrn.com/abstract=3124077 or http://dx.doi.org/10.2139/ssrn.3124077