Applications of ‘Pitching Research’: Insights and Reflections from the 2017 UQ Winter Research Scholars
35 Pages Posted: 6 Mar 2018
Date Written: February 26, 2018
Abstract
The current paper outlines two applications of ‘Pitching Research’ (Faff, 2015 & 2017a) designed to help readers and researchers better understand and describe academic literature. ‘Reverse Engineering’ is a concept explored by previous student scholars at The University of Queensland (Faff et al. 2017). It has been further investigated in the present paper with a new group of students using a ‘Pitch Sparring’ approach. The ‘400 Word PR Template Tool’ was developed as a new application, designed by the Winter Research Scholar team. In the current paper, six students worked on both applications, as well as the ‘Pitching Tool Template, using a number of existing studies across Accounting, Finance and Management.
Keywords: pitching research; new research ideas; pitching; template; research proposal; novice researcher; reverse pitching; pitch sparring; pitching abstract
JEL Classification: G00; M00; B40; A20; B00; C00; D00; E00; F00; H00; I00; J00; L00; Q00; R00; Z00
Suggested Citation: Suggested Citation