Hybrid Social Media: Employees’ Use of a Boundary‐Spanning Technology

20 Pages Posted: 13 Mar 2018

See all articles by Chris Archer‐Brown

Chris Archer‐Brown

Falmouth University - Department of Digital Entrepreneurship

Ben Marder

University of Edinburgh - Marketing

Thomas Calvard

University of Edinburgh - Department of Human Resource Management

Tina Kowalski

University of York - Department of Human Resource Management

Date Written: March 2018

Abstract

Improved employee collaboration and communication can be facilitated by social technologies that extend within and beyond organisations. These social technologies have increasingly come to be represented by social media sites, which are used to extend workplace relationships across personal and professional boundaries in a hybrid role. This presents opportunities and risks as those boundaries are collapsed. Using boundary management as a theoretical lens, we evaluate the associations of relationship initiation between colleagues at different levels of organisations with employees’ strategies and their well‐being. We also investigate relationships with social media usage, age and propensity to self‐monitor and group employees using cluster analysis. We consider implications of our findings for developing more sophisticated policies, training and guidance for employees on the use of social media as a workplace tool.

Keywords: social media, boundary management, workplace relationships, employee collaboration, professional networks, work‐life, multiple audiences

Suggested Citation

Archer‐Brown, Chris and Marder, Ben and Calvard, Thomas and Kowalski, Tina, Hybrid Social Media: Employees’ Use of a Boundary‐Spanning Technology (March 2018). New Technology, Work and Employment, Vol. 33, Issue 1, pp. 74-93, 2018. Available at SSRN: https://ssrn.com/abstract=3139075 or http://dx.doi.org/10.1111/ntwe.12103

Chris Archer‐Brown (Contact Author)

Falmouth University - Department of Digital Entrepreneurship ( email )

Penryn Campus, Treliever Road
Penryn TR10 9FE
United Kingdom

Ben Marder

University of Edinburgh - Marketing

United States

Thomas Calvard

University of Edinburgh - Department of Human Resource Management

Old College
South Bridge
Edinburgh, Scotland EH8 9JY
United Kingdom

Tina Kowalski

University of York - Department of Human Resource Management

Heslington
York, YO10 5DD
United Kingdom

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