Conceptualizing Factors of Adoption for Head Mounted Displays: Toward an Integrated Multi- Perspective Framework

Edgell, Robert A. and Yucel, I. (2015). Conceptualizing factors of adoption for head mounted displays: Toward an integrated multi-perspective framework. Journal of Virtual World Research, 8(2), 1-10.

10 Pages Posted: 22 May 2018

See all articles by Ibrahim Halil Yucel

Ibrahim Halil Yucel

State University of New York (SUNY) - SUNY Polytechnic Institute

Robert Edgell

SUNY Polytechnic Institute; University of St. Gallen; Columbia University - Columbia Business School

Date Written: October 1, 2015

Abstract

Recent developments in Head Mounted Displays (HMDs) offer radical new ways of exploring and interacting in three dimensional virtual or augmented spaces. However, the literature reveals a gap in terms of predictive adoption factors that address human usage and social constraints. Our investigation was guided by the question, “What are the critical factors that predict HMD adoption?” We used a literature review and discourse analysis approach to conduct exploratory research. As an outcome, our paper contributes a conceptual HMD framework which includes diverse adoption factors from each of three differing perspectives: producer firm-level, general product-level, and HMD-specific. We posit that all three perspectives are necessary for a comprehensive systemic framework that robustly predicts the successful adoption of HMDs in diverse settings. At the firm-level or producer-level, we explore business factors that might impact adoption by applying the Transparency Innovation Models (TIMs) typology. At the product-level, users’ satisfaction with immersions into virtual realms depends on how engaged they become in “flow” states which is influenced by mechanics, dynamics, and aesthetics general design choices. At the HMD-specific level, visual strain, power arrangements, and haptic interaction are important considerations. Also, the paper contributes application case studies of two HMD firms: Oculus and Magic Leap. We argue that the meaningful-TIM approach when distributed across networks of key stakeholders offers greater advantages in terms of enabling open relationships and development processes among critical stakeholders, such as HMD producers, software developers, and potential users. The paper concludes with a discussion of possible future outcomes for HMDs.

Suggested Citation

Yucel, Ibrahim Halil and Edgell, Robert, Conceptualizing Factors of Adoption for Head Mounted Displays: Toward an Integrated Multi- Perspective Framework (October 1, 2015). Edgell, Robert A. and Yucel, I. (2015). Conceptualizing factors of adoption for head mounted displays: Toward an integrated multi-perspective framework. Journal of Virtual World Research, 8(2), 1-10., Available at SSRN: https://ssrn.com/abstract=3175286

Ibrahim Halil Yucel

State University of New York (SUNY) - SUNY Polytechnic Institute

100 Seymour Road
Utica, NY NY 13502
United States

Robert Edgell (Contact Author)

SUNY Polytechnic Institute ( email )

100 Seymour Road
Utica, NY NY 13502
United States

University of St. Gallen

Varnbuelstr. 14
Saint Gallen, St. Gallen CH-9000
Switzerland

Columbia University - Columbia Business School

3022 Broadway
New York, NY 10027
United States

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