Download This PaperCorporate Foresight Benchmarking Report 2018: How Leading Firms Build a Superior Position in Markets of the Future
20 Pages Posted: 25 May 2018 Last revised: 30 Aug 2018
Date Written: May 14, 2018
Abstract
Future Preparedness is shown to be a factor strongly influencing mid-term future firm performance, and such preparedness can be achieved via the systematic application of future preparation activities, particularly Perceiving, Prospecting, and Probing, as part of the strategic leadership function.
Keywords: Corporate Foresight, Benchmarking, firm performance, strategic radar, scenario-based stratagizing
JEL Classification: E17, M1, M19
Suggested Citation: Suggested Citation
Rohrbeck, René and Etingue Kum, Ménes and Jissink, Tymen and Gordon, Adam V., Corporate Foresight Benchmarking Report 2018: How Leading Firms Build a Superior Position in Markets of the Future (May 14, 2018). Available at SSRN: https://ssrn.com/abstract=3178562 or http://dx.doi.org/10.2139/ssrn.3178562
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