The Effects of Community Factors on Residents’ Perceptions Toward World Heritage Site Inscription and Tourism Development

Journal of Sustainable Tourism, 25(2), 198-216, 2017, DOI: 10.1080/09669582.2016.1195836

39 Pages Posted: 21 Jun 2018 Last revised: 22 Sep 2018

See all articles by S. Mostafa Rasoolimanesh

S. Mostafa Rasoolimanesh

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning

Mastura Jaafar

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning

Ned Kock

Texas A&M International University - College of Business

A. Ghafar Ahmad

Universiti Sains Malaysia (USM) - Universiti Sains Malaysia

Date Written: 2017

Abstract

Using partial least squares-structural equation modeling, we analyzed data from 410 questionnaires completed by a sample of residents from the vicinity of the George Town World Heritage Site (WHS), Malaysia, to investigate the effects of community factors on residents’ perceptions and support for WHS conservation and tourism development. To conceptualize these relationships, we developed a framework based on social exchange theory (SET) and previous empirical evidence. While community attachment, cultural attitudes, community involvement, and community gain had positive effects on residents’ perceptions, the effects of community members’ gain and status consistency were particularly strong. Our results suggest that perceptions strongly influence support for WHS conservation and tourism development. Having examined a number of new resident perception factors, this study makes a significant theoretical and methodological contribution to the tourism and resident perception literature. Furthermore, this study has practical implications for future sustainable community development in the George Town WHS.

Keywords: Residents’ perceptions; community factor; social exchange theory; World Heritage Site; partial leastsquares-structural equation modeling (PLS-SEM)

Suggested Citation

Rasoolimanesh, S. Mostafa and Jaafar, Mastura and Kock, Ned and Ahmad, A. Ghafar, The Effects of Community Factors on Residents’ Perceptions Toward World Heritage Site Inscription and Tourism Development (2017). Journal of Sustainable Tourism, 25(2), 198-216, 2017, DOI: 10.1080/09669582.2016.1195836, Available at SSRN: https://ssrn.com/abstract=3191934

S. Mostafa Rasoolimanesh (Contact Author)

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning ( email )

No.1
Jalan Taylor's
Subang Jaya, Selangor 47500
Malaysia

Mastura Jaafar

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning ( email )

Minden, Penang 11800
Malaysia

Ned Kock

Texas A&M International University - College of Business ( email )

5201 University Blvd.
Laredo, TX 78041-1900
United States

A. Ghafar Ahmad

Universiti Sains Malaysia (USM) - Universiti Sains Malaysia ( email )

Minden, Penang 11800
Malaysia

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