Tourists Perceived Value and Satisfaction in a Community-Based Homestay in Lenggong Valley World Heritage Site

Journal of Hospitality and Tourism Management, 26, 72-81, 2016, DOI: 10.1016/j.jhtm.2016.01.005

31 Pages Posted: 21 Jun 2018 Last revised: 21 Sep 2018

See all articles by S. Mostafa Rasoolimanesh

S. Mostafa Rasoolimanesh

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning

Norziani Dahalan

Universiti Sains Malaysia (USM) - Universiti Sains Malaysia

Mastura Jaafar

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning

Date Written: June 6, 2018

Abstract

This paper attempts to examine the effects of perceived value on the satisfaction of tourists staying at a community-based homestay. The setting for this study was the Kampung Beng homestay, located in the newly recognized Lenggong Valley World Heritage Site (WHS) in Malaysia. Perceived value was assessed formatively by way of a multi-dimensional scale which was inclusive of functional, emotional, and social value dimensions. The findings show a strong positive effect for perceived value on the satisfaction of homestay guests. In addition, the results demonstrate the acceptability of perceived value as an integrated construct formed by the dimensions identified. This study makes a significant theoretical and methodological contribution to both the homestay and perceived value literature by assessing perceived value as an integrated formative construct and by examining the overall perceived value of homestay guests on their satisfaction.

Keywords: Integrated Perceived Value, Homestay Program, Satisfaction, High Order Formative Construct, Lenggong Valley WHS

Suggested Citation

Rasoolimanesh, S. Mostafa and Dahalan, Norziani and Jaafar, Mastura, Tourists Perceived Value and Satisfaction in a Community-Based Homestay in Lenggong Valley World Heritage Site (June 6, 2018). Journal of Hospitality and Tourism Management, 26, 72-81, 2016, DOI: 10.1016/j.jhtm.2016.01.005. Available at SSRN: https://ssrn.com/abstract=3191988

S. Mostafa Rasoolimanesh (Contact Author)

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning ( email )

No.1
Jalan Taylor's
Subang Jaya, Selangor 47500
Malaysia

Norziani Dahalan

Universiti Sains Malaysia (USM) - Universiti Sains Malaysia ( email )

Minden, Penang 11800
Malaysia

Mastura Jaafar

Universiti Sains Malaysia (USM) - School of Housing, Building and Planning ( email )

Minden, Penang 11800
Malaysia

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