The Values-Based Innovation in the Organization. Working on a Competitive Concept. First Insights in Mexico Using the Panel Method

Journal of Academy of Business and Economics (JABE), Forthcoming

11 Pages Posted: 17 Aug 2018

See all articles by Juan Mejía-Trejo

Juan Mejía-Trejo

Universidad de Guadalajara - Centro Universitario de Ciencias Económico Administrativas (CUCEA)

Angel Rodríguez-Bravo

Autonomous University of Barcelona

Date Written: August 4, 2018

Abstract

This research is aimed to determine the main values-based innovation able to focus the human resources in the organizations, to encourage the innovation with higher impact and accurate results for competitiveness, based on successful worldwide firms to be applied in Mexico and Spain. The foregoing, is especially important to the firms specialized in software design, located in the Guadalajara Software Design Center (CSW), México. This research is based on literature review to analyze and determine a conceptual model that classifies the influence of the main values-based innovation in the organization. It was made an analysis of the values most valued in the 15 main successful firms at: Worldwide, Spain, México (5 each one) and the CSW. Therefore, it was determined the groups of the main values-based innovation where are gathered and representing the successful firms, located in the CSW. The final results, pointed-out to the 78 different values-based innovation with other 3 added as suggestions of experts vision, distributed in a conceptual model in Innovation Level, with 3 main subareas, called: Normative Innovation (Production); Business Model Innovation (Consumption); Process/Product-Service Innovation (Differentiaton from others). These results are the first insights in Mexico, to be assessed in Spain to obtain a value-based innovation generalized model in a subsequent study.

Keywords: Values-Based Innovation, Organization, Competitiveness, Mexico, Spain

JEL Classification: O3, O32

Suggested Citation

Mejía-Trejo, Juan and Rodríguez-Bravo, Angel, The Values-Based Innovation in the Organization. Working on a Competitive Concept. First Insights in Mexico Using the Panel Method (August 4, 2018). Journal of Academy of Business and Economics (JABE), Forthcoming, Available at SSRN: https://ssrn.com/abstract=3226277

Juan Mejía-Trejo (Contact Author)

Universidad de Guadalajara - Centro Universitario de Ciencias Económico Administrativas (CUCEA) ( email )

Periférico Norte N° 799
Zapopan, 45100
Mexico

Angel Rodríguez-Bravo

Autonomous University of Barcelona ( email )

Plaça Cívica
Cerdañola del Valles
Barcelona, Barcelona 08193
Spain

Do you have a job opening that you would like to promote on SSRN?

Paper statistics

Downloads
58
Abstract Views
322
Rank
668,289
PlumX Metrics