Beyond Homo Entrepreneurus: Judgment and the Theory of Cultural Entrepreneurship
Forthcoming in Journal of Management Studies
41 Pages Posted: 21 Nov 2018
Date Written: October 29, 2018
In this paper, we embrace the critique of the contemporary entrepreneurship literature offered by Foss, Klein, and Bjørnskov, and applaud their advance of the Judgment-Based Approach (JBA) as a way to broaden our understanding of entrepreneurial processes by contextualizing entrepreneurial action. However, we believe that to attain the promise of the JBA, a broader inter-disciplinary engagement beyond economics is required. Drawing on theory and arguments in the cultural entrepreneurship literature, we emphasize the fruitfulness of foregrounding the role of culture — a theoretical focus that is marginalized both in the mainstream entrepreneurship literature and in the JBA. We compare the JBA and the Theory of Cultural Entrepreneurship and outline how a wider inter-disciplinary research agenda could be advanced in entrepreneurial studies.
Keywords: entrepreneurship, culture, judgment, cultural entrepreneurship
JEL Classification: O32, O35, L26, L31
Suggested Citation: Suggested Citation