The Pygmalion Effect: Importance in an Organizational Management

5 Pages Posted: 6 Jan 2019 Last revised: 31 Jan 2019

See all articles by Ibrahim Abdullahi Muhammad

Ibrahim Abdullahi Muhammad

Near East University; Ibrosoft International Development Foundation

Date Written: December 3, 2018


This work reviews the earliest experimental research demonstrating that expectation sometimes create their own realities through self-fulfilling prophecies. The paper reviews the original work on “experimenter effects” — an occurrence whereby scholars sometimes bias the results of their own research in such a manner as to lead to confirmation of their own hypotheses. However, I found that, these research works are limited owing to nothing has been said about Importance of Pygmalion effect in an organizational management. Moreover, using their own method and other sources, I found that the Pygmalion effect is one of the powerful things that can assist manager to manage an organization properly. The findings contribute to the organizational management as well as tools that can lead an organization to success.

Keywords: Pygmalion effect, organization, management

Suggested Citation

Muhammad, Ibrahim Abdullahi and Muhammad, Ibrahim Abdullahi, The Pygmalion Effect: Importance in an Organizational Management (December 3, 2018). Available at SSRN: or

Ibrahim Abdullahi Muhammad (Contact Author)

Ibrosoft International Development Foundation ( email )

No.1 Constantine Street Wuse Zone4
Abuja, North Central

Near East University ( email )

TRNC/Nicosia, Cyprus

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