Narcissism and Learning from Entrepreneurial Failure

41 Pages Posted: 28 Jan 2019

See all articles by Yiran Liu

Yiran Liu

Tianjin University

Yong Li

University of Nevada Las Vegas

Hao Ling

Anhui University of Finance and Economics

Yuli Zhang

Nankai University

Date Written: January 16, 2019

Abstract

Failure of a prior business provides an opportunity for an entrepreneur to learn in the subsequent entrepreneurial endeavor, but learning from failure is not guaranteed. Why do some entrepreneurs learn less from failure than others? In this study, we propose that a narcissistic personality can create cognitive and motivational obstacles to learning. We further posit that the inhibiting effect of narcissism will be more salient when the costs of failure, especially social costs, are higher. Our analysis with a survey sample of startups provides an initial empirical evidence about the negative impact of narcissism on learning from entrepreneurial failure. The study adds to research on learning from failure and narcissism in entrepreneurship.

Keywords: learning from failure, entrepreneurship, narcissism, failure costs

Suggested Citation

Liu, Yiran and Li, Yong and Ling, Hao and Zhang, Yuli, Narcissism and Learning from Entrepreneurial Failure (January 16, 2019). Available at SSRN: https://ssrn.com/abstract=3316465 or http://dx.doi.org/10.2139/ssrn.3316465

Yiran Liu

Tianjin University ( email )

92, Weijin Road
Nankai District
Tianjin, Tianjin 300072
China

Yong Li (Contact Author)

University of Nevada Las Vegas ( email )

4505 S. Maryland Parkway
Las Vegas, NV 89154
United States

Hao Ling

Anhui University of Finance and Economics ( email )

Cao Shan Road No.962
Bengbu, Anhui 233030
China

Yuli Zhang

Nankai University ( email )

94 Weijin Road
Tianjin, 300071
China

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