Effect of System and Information Quality on Use Intention of Online Retailers

6 Pages Posted: 7 Feb 2019

See all articles by Shilpa Sankpal

Shilpa Sankpal

Prestige Institute of Management

Saifali Rithoriya

Independent

Simran Saxena

Independent

Date Written: January 6, 2019

Abstract

The study examined the impact of system and information quality on use intention of online retailers. System quality pertains to the efforts that companies make to manage the products sold by the companies. It also indicates the realizability of the promises made to the customer. Information quality pertains to information that is relevant and robust for use by the customers. Lastly, use intention indicates the proclivity of customers to use a particular service. Standardized questionnaire of Ahn et al (2007) was used to collect the data for the variables. The data was collected from 250 respondents. The factor analysis yielded that all three constructs were univariate. Multiple regression indicates that both system quality and information quality strongly affect use intention of online retailers.

Keywords: Online Retailers, System, Information, intention

Suggested Citation

Sankpal, Shilpa and Rithoriya, Saifali and Saxena, Simran, Effect of System and Information Quality on Use Intention of Online Retailers (January 6, 2019). Proceedings of 10th International Conference on Digital Strategies for Organizational Success. Available at SSRN: https://ssrn.com/abstract=3327683 or http://dx.doi.org/10.2139/ssrn.3327683

Shilpa Sankpal (Contact Author)

Prestige Institute of Management ( email )

Airport Road, Opposite Deendayal
Nagar
Gwalior, MP 474 020
India

Saifali Rithoriya

Independent ( email )

No Address Available

Simran Saxena

Independent ( email )

No Address Available

Register to save articles to
your library

Register

Paper statistics

Downloads
9
Abstract Views
85
PlumX Metrics