A Study of Behavior of Consumers Towards Online Shopping- A Case Study in Gwalior City

11 Pages Posted: 15 Feb 2019

See all articles by Suheel Azad

Suheel Azad

Jiwaji University

R.C. Gupta

Maharani Laxmi Bai Govt. College Of Excellence

Mohd. Ashraf Mir

Jiwaji University

Ashiq Hussain Rather

Jiwaji University

Date Written: January 6, 2019

Abstract

Electronic commerce is the activity of buying or selling of products on online services or over the internet. It includes sharing business information, maintaining business relationships and conducting business transactions by means of Tele-communication networks or process of trading goods over the internet. Internet has gained tremendous popularity and emerged as one of the important and efficient means of communication. Online shopping is rapidly growing e-commerce area. Online shopping are available 24 hours a day and almost maximum customers have an internet access both at work places and at also home. This paper examines the behavior of online customers in Gwalior.

Keywords: Electronic Commerce, Online Shopping, Behavior, Online Customers

Suggested Citation

Azad, Suheel and Gupta, R.C. and Mir, Mohd. Ashraf and Rather, Ashiq Hussain, A Study of Behavior of Consumers Towards Online Shopping- A Case Study in Gwalior City (January 6, 2019). Proceedings of 10th International Conference on Digital Strategies for Organizational Success. Available at SSRN: https://ssrn.com/abstract=3333060 or http://dx.doi.org/10.2139/ssrn.3333060

Suheel Azad (Contact Author)

Jiwaji University ( email )

Gwalior
India

R.C. Gupta

Maharani Laxmi Bai Govt. College Of Excellence ( email )

Gwalior, Madhya Pradesh
India

Mohd. Ashraf Mir

Jiwaji University ( email )

Gwalior
India

Ashiq Hussain Rather

Jiwaji University ( email )

Gwalior
India

Register to save articles to
your library

Register

Paper statistics

Downloads
42
Abstract Views
176
PlumX Metrics