A Research Study on Innovative Strategy Adoption Towards Rising Level of Non-Performing Assets in Banking Industry

Abstract

The Indian banking system contributes the majority part for the growth of Indian economy. The growth depends upon the healthy practices adopted by the banks. The best indicator to test the healthy practices of the banks is Non-Performing Assets. NPA is one of the major concerns for the banks in India. Over the years, NPA is considered to be a most alarming issue in the banking sector. The country's lender realized that sourcing of new loans as well as monitoring was key to improving asset quality. Not only has the lender created high entry-level standards for new customers but also ensured financing is done based on cash flow. Therefore, the Government has given more independence for Reserve Bank of India for framing policies and procedures to control NPA. But the question is, how RBI can resolve this major issues happening across all the banking sectors viz., public, private and foreign banks in India. Thus, an attempt has taken to study the NPA performance of banks and to suggest measures for banks to control NPA.

Keywords: Non-Performing Assets, Strategies, Bankruptcy, Stressed Assets, Asset Reconstruction Company

JEL Classification: g2