Minimum Viable Product (MVP) for Product Startup: An Indian Perspective

Forum for Knowledge Sharing IX Annual Conference: October 27-29, 2014

10 Pages Posted: 6 Apr 2019

See all articles by A. S. Rao

A. S. Rao

Indian Innovators Association

Date Written: 2014

Abstract

Countries which innovate and build products lead and rule this global economy. The search for an Indian identity in global market place continues with heightened nationalistic fervor. India missed first industrial revolution, large machines do not represent India. Second wave with public sector leading the way built a wide industrial base though only few public sector units survived liberalization. Acquired Technology pushed private sector ahead on learning curve but with MNCs preferring fully owned units, joint ventures faded away. Indian talent from NIIT to IITs got global recognition with Y2K and Indian software firms emerged as large employers in Europe and USA. But the question why there is no Google or Apple coming from India confounds media and public. Will the fourth push, startup surge, result in a product developed in India made for the world? This paper looks at the lean startup model and critical role of Minimum Viable Product (MVP). Is this fast track with MVP feasible for product startups based in India? An attempt is made to analyze gaps in eco-system and suggest agenda for researchers.

Suggested Citation

Subbarao, Aynampudi, Minimum Viable Product (MVP) for Product Startup: An Indian Perspective (2014). Forum for Knowledge Sharing IX Annual Conference: October 27-29, 2014 . Available at SSRN: https://ssrn.com/abstract=3353060 or http://dx.doi.org/10.2139/ssrn.3353060

Aynampudi Subbarao (Contact Author)

Indian Innovators Association ( email )

New Delhi
India

HOME PAGE: http://www.indiainvents.in

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