Ego-Depletion and Financial Risk Behavior: An Experimental Analysis

6 Pages Posted: 9 Apr 2019

See all articles by Ya'akov M. Bayer

Ya'akov M. Bayer

Ben-Gurion University of the Negev; Beer Sheva Mental Health Center

Date Written: Dec 31, 2018


The present research investigates the ways in which the financial risk preferences of young adults are influenced by situational changes the level of their inhibitory abilities. As part of the research, young adults were asked to respond to a questionnaire dealing with their risk preferences. Some were asked to do a Stroop task before filling the questionnaire while others performed a similar but easier task. The study assumes that since the performance of the Stroop mission requires the individual to reach a decision while overcoming his automatic tendencies and habits, this will deplete his self-control resources. As such, when an individual is filling out the questionnaire dealing with risk preferences after a Stroop task, his ability to avoid automatic tendencies is depleted. The study found differences in the risk preferences of individuals who had experienced depletion, comparing to individuals who had not.

Keywords: risk preferences, ego-depletion

JEL Classification: I12

Suggested Citation

Bayer, Ya'akov, Ego-Depletion and Financial Risk Behavior: An Experimental Analysis (Dec 31, 2018). Available at SSRN: or

Ya'akov Bayer (Contact Author)

Ben-Gurion University of the Negev ( email )

1 Ben-Gurion Blvd
Beer-Sheba 84105, 84105

Beer Sheva Mental Health Center ( email )


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