50 Ways to Make Media Pay

Abstract

Originally published by What’s New in Publishing and sponsored by Sovrn, this report is divided into six chapters which underpin the main revenue drivers for publishers: paywalls, subscriptions, advertising, ad-free models, events, and ecommerce.

It finishes with a look at the new emerging methods that publishers are beginning to use and experiment with successfully.

The report also comes with a comprehensive appendix that links to stories featuring case studies and examples of all the revenue strategies covered.

Keywords: business models, publishing, publishers, media, revenue, paywalls, subscriptions, advertising, ad-free models, events, ecommerce

JEL Classification: M30, M31, M37, M00