Investigating the Effect of Entrepreneurial Orientation and Psychological Capital on the Performance.

Abstract

The paper aims to explore the effects of entrepreneurial orientation (defined as innovativeness, risk-taking, aggressive competitiveness, proactiveness, autonomy) and psychological capital (defined as optimism, hope, self-efficacy and resilience) on the performance the private insurance companies. Therefore, Qom’s Islamic Republic of Iran Broadcasting headquarters has been selected as the statistical population in which the research standardized questionnaire was distributed among its experts and managers to measure entrepreneurial orientation, psychological capital and organizational performance. The obtained data were evaluated using the SPSS software. The results suggest that entrepreneurial orientation and psychological capital exist only at a medium level in the said organization. The improvement of psychological capital will directly influence entrepreneurial orientation and thus indirectly improving the performance. The entrepreneurial orientation also directly improves the performance. Moreover, the aspect of autonomy from the entrepreneurial orientation and the aspect of hope from the psychological capital are in a lower state, comparatively.

Keywords: Entrepreneurial Orientation, Psychological Capital, Entrepreneurial Orientation, Performance, Private Insurance Companies