A Social Networks Model for Categorical Data
2015 Summer Marketing Educators' Conference; ISBN: 87757-360-3
8 Pages Posted: 25 Jul 2019
Date Written: July 24, 2019
Social networks are currently extremely popular, and social networks models are useful in studying network phenomena. This paper describes models that are flexible in form, applicable to binary, categorical, or ordered data, reflecting a single relation among actors or multivariate or longitudinal relational ties, in one- or multi-mode networks.
Keywords: social networks, network analysis, exponential random graph network models
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