The Delta Model -- Toward a Unified Framework of Strategy

Abstract

This paper presents briefly an overview of the two most influential frameworks of strategic management: Porter's Competitive Positioning and the Resource-Based View of the Firm. It then proceeds to introduce the Delta Model - a new framework developed by the authors that, we believe, significantly adds to the other two frameworks. The paper ends by offering an integrative model of management.

Keywords: Delta Model, Porter's Competitive Positioning, Resource-Based View of the Firm, Strategic Management, Integrative Model of Management